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Showing posts from September 15, 2016

Let us go back in time- Let's go natural.

Yes this post of mine is not around Healthcare Marketing, Digital Innovation or Community Health programs.

I thought to write about this particular topic after studying trends related to people's ill health and the food we eat, the cosmetics we use and the bad additives that have done enough bad to us already. I remember those times when my Grandma used to mix Glycerine with rose water and it used to be our skin care staple for winters. Dry some Indian gooseberry and heat it up with home made coconut oil to get luscious locks.

Things were simple, fresh and homemade. Now Grandma is long gone and we are buying such products off the shelf knowing little about additives like mineral oil, LLP (Light Liquid Paraffin Oil ), perfumery compounds, preservatives and what not.People who have no connect to the cosmetics and food industry know very little about such compounds and need to be educated. For them a good brand name like Bajaj, Dabur or Patanjali serves the purpose. However, it is ti…